Pet Valu to Optimize Pricing and Promotions with New Merchandising Solution

Pet Valu will deploy solutions from Relex to enhance pricing and promotions planning processes in its 780+ retail locations across Canada as well as its digital channels. Pet Valu’s implementation partner Logic will provide program management, change management and data integration services. “As we commence the transformation of our merchandising systems, we believe there is…

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The Dark Side of the Surveillance Economy and What Retailers Should Do About It

Businesses across the spectrum have benefited hugely from the rise of the “surveillance economy” — the business of gathering and using data about consumer behavior for profit — but the impact to consumers is much less straightforward. Yes, consumers now have access to never-before-seen levels of personal technology and convenience, but the idiom “there’s no…

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L.O.L. Surprise! Parent Company Goes DTC, Debuts Loyalty Program

MGA Entertainment, the company behind L.O.L. Surprise!, Little Tikes, MGA’s Miniverse and other beloved toy brands, has launched its own direct-to-consumer (DTC) site and rewards program to get closer to its customers.  Although MGA products will still be available through major retailers, the new shopping destination, aptly named The MGA Shop, is designed to provide…

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