Ikea Adopts Single Fintech Platform for Global Payments and Data-Gathering

Inter Ikea Group, parent company of furniture retailer Ikea, has entered a global partnership with payments platform Adyen. Using the solution provider’s single financial technology platform to gather data from its physical and digital channels will help Ikea identify shopping behaviors across touch points and uncover business opportunities relating to customer lifetime value. The Adyen…

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Spirit Halloween to Conjure Up 400+ Seasonal Stores for Spooky Season

Spirit Halloween will operate a record-breaking 1,525 brick-and-mortar stores this season, adding more than 400 locations to its 1,100-store footprint by the end of September. The retailer also will scare up a “Carnevil” concept that complements its “Spirit Hallows” in-store theme and cemetery-inspired store design details. “The Halloween fandom continues to grow, and our incredible…

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Salesforce Forecast: Global Holiday Sales to Reach $1.19 Trillion, Up 2% YoY

Value-seeking consumers trading down, strategically waiting for discounts and choosing low-cost Chinese shopping apps will soften holiday sales growth to 2% year over year (YoY) both in the U.S. and globally, according to the Salesforce Shopping Index, which analyzes data from more than 1.5 billion global consumers on retail sites. While holiday sales grew 3%…

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Walmart Marketplace Adds Categories, Enhances Fulfillment Offerings

Walmart Marketplace will add three popular categories to its assortment and expand fulfillment offerings for sellers, including a multichannel solutions program that will use Walmart Fulfillment Services (WFS) to fulfill orders from any ecommerce site via Walmart’s supply chain when it launches Sept. 10. Additionally, the new Walmart Cross Border import service for full-container-load shipments…

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Why Gaming Communities Represent a ‘Tremendous Opportunity’ for Brands

The fastest-growing segment of entertainment isn’t movies, TV or even short-form video à la TikTok and YouTube — it’s gaming. In fact, more than one-third of the world’s population already regularly spends time playing video games, whether it be via traditional console games like Call of Duty, in virtual environments like Roblox and Fortnite, playing…

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Vera Bradley Looks to Capture New Gen Z Fans with Urban Outfitters Collab

Urban Outfitters has collaborated with lifestyle brand Vera Bradley to launch a vintage-inspired capsule collection. The exclusive collection features six re-editions of some of Vera Bradley’s most popular bag styles in three new patterns that bring a nostalgic touch to contemporary fashion. The collection ranges in price from $15 to $100 and is now available…

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