Samsonite Rolls Out Mobile-Driven Point-of-Service Across Europe

Samsonite has implemented a new mobile-driven experience across its European stores, powered by Oracle Retail Xstore Point of Service and implemented by Oracle Retail Consulting. The technology adds to Samsonite’s growing tech stack, which includes Oracle Retail Xstore Office and Oracle Retail Order Broker Cloud Service. These solutions are built on Oracle Cloud Infrastructure (OCI)…

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Does Personalization Always Improve CX? It Depends on Your Customers

Personalized experiences are one of the foundation stones of great customer experience, according to conventional wisdom. But is that true across the board? Not necessarily. In some cases, personalization that’s too precise can underwhelm customers at best, and drive them away at worst. The concept of personalization itself needs to be tailored to age cohorts…

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Build-A-Bear Enhances Shopper Journey by Delivering Relevant Customer Data to Associates’ iPads

Build-A-Bear Workshop has deployed a new cloud-native, mobile-first POS and customer engagement solution in 450 stores across the U.S., Canada and the UK, with plans to roll out the technology in additional geographies over the next year. The Jumpmind technology is helping make the unique shopper journey more seamless and enriching for both shoppers and…

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PepsiCo Foods North America CEO: To Tackle Sustainability, ‘We Must Stand Shoulder to Shoulder’ with Partners 

Three-quarters of CEOs say sustainability is a major initiative for their organization, according to research from Deloitte, and 20% said they’re investing to “significantly improve” sustainability. PepsiCo is making significant strides in its sustainability efforts by focusing on a “relentless modernization” of the value chain, from product sourcing to the stores.  “I’m glad to have the opportunity to discuss sustainability…

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Beyond the ‘New Year, New You’ Marketing Cliché: How Inspirational Commerce Can Reignite the Shopping Flame

“New year, new you,” is a slightly hackneyed marketing trope, but it is still true that consumers are, in fact, looking to improve their lives at the beginning of the year. Whether it’s eating better, working out more, cleaning out their makeup bags or refreshing their home décor, consumers are motivated to reset. January is…

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