Meta is testing a promotional ads capability, with the goal of making it easier for shoppers to discover, manage and apply digital promotions to their purchases as well as expanding the number of options for its lead ads product. Meta has found that 85% of shoppers actively seek out promotions and other offers before making…
Touchland was founded on the belief that common acts of personal care should feel luxurious, not like necessary chores. Thanks to its core product — stylishly packaged, “beauty forward” hand sanitizers crafted in partnership with the well-known Givaudan perfume house — the brand achieved a $60+ average order value (AOV) from its inception in 2018. Touchland’s rapid growth has inspired founder and CEO Andrea Lisbona to invest in a robust enterprise…
Walmart and Target both navigated the uncertain currents of first fiscal quarter of 2023, but their differing results point to still more turmoil ahead. Walmart reported a 7.6% sales increase for its Q1 2024, which ended April 30, and raised its full-year guidance to 3.5% in response. Target saw just 0.5% sales growth for its…
SHEIN has officially launched its Europe, Middle East and Africa (EMEA) headquarters in Dublin City Centre, Ireland and is planning to host approximately 30 pop-up store events across the region this year to boost its profile with customers. The news comes as fellow Asia-based discount shopping app Temu picks up steam in the U.S., where…
Dollar General and Dollar Tree are both facing proposals from activist investor firms aiming to improve their worker safety and wages. Domini Impact Investments has called for an independent audit into worker safety and well-being at Dollar General, while United Church Funds is seeking the creation of a wages and inequality report on Dollar Tree….
Ebay’s spending spree is continuing with the acquisition of Certilogo, a provider of digital IDs and authentication tools for apparel and fashion goods. This latest acquisition follows an investment by Ebay Ventures in used sporting goods marketplace SidelineSwap earlier this month and the acquisition of marketplace compliance solution 3PM Shield in February 2023. All three…
The economic fallout from the pandemic has had a profound impact on the labor market and society. Worker shortages across industries have created a challenging scenario for countless businesses as they rush to fill job vacancies while still ensuring the satisfaction of their existing staff and customers. According to the U.S. Chamber of Commerce, the…
There’s a special type of brand interaction that can only take place in stores. The ability to touch and interact with products in a more contextual way allows shoppers to be fully enveloped in the brand and all it stands for. It’s one of the main reasons so many digitally native, direct-to-consumer (DTC) brands have…
Editor’s note: As retail interfaces and systems continue to evolve, the way we design retail experiences to user needs and behaviors is also transforming. In the new series “Stimulating Retail,” join award-winning sensory designer and Harvard neuroscientist Ari Peralta as he breaks down the science and tech behind some of today’s most stimulating sensory retail experiences….
It may seem counterproductive to keep the prices of your products hidden from users who haven’t logged into your online store. After all, you need to reveal the prices to convince people to make a purchase. So, why hide the prices from not logged in guests and customers? Believe it or not, hiding prices can,…
