Every retailer strives to understand its customers, but few are as deeply in tune with their audiences as Curacao. This California-based retailer serves Hispanic communities with a large but carefully curated product selection and a surprisingly wide range of services — wide enough that the company is at least as much a bank as it…
The digital advertising industry has arrived at its saturation point. Ads pop up, slide in or play in the background on every platform, and consumers see right through this cacophony of attempts to grab their attention. Today’s market is faced with this spreading phenomenon — #adblindness. With lower price barriers to enter the market, digital…
We’re happy to announce that our latest version of Wholesale Lead Capture boasts new email features specifically designed to make the communication process more convenient for wholesale business owners. While Wholesale Lead Capture already contained some of these features, they were previously scattered all over the WooCommerce settings area. This made searching for them an…
If you run a wholesale business, you’re likely wondering how to encourage your customers to purchase more of your stuff. Well, we’ve got some great news for you: there are plenty of strategies you can use to incentivize increased sales. Today, we’ll discuss one of the most effective among them: the wholesale discount code. Simply…
Walgreens Boots Alliance will pay $230 million to San Francisco over multipleyears in a settlement around the retailer’s role in the city’s opioid epidemic. The payments will include $57 million in the first year, which the city will use to help mitigate the impact the opioid crisis has had on its citizens. “San Francisco has…
Staples has launched a new marketing campaign with the theme of “Business is Human,” highlighting the company’s belief that while AI “is and will continue to be a powerful tool, it is most effective when combined with human insights and expertise.” The campaign promotes the retailer’s membership program for business owners, Staples Business Advantage (SBA),…
Citing strong positive customer response to its Outlet store concept, introduced earlier this year, Belk is opening 10 new Outlet stores in May for a total of 16 locations. The first Belk Outlet store opened in Greeneville, Tenn. in January 2023, and the retailer opened five more in April. The Belk Outlets include discounted items…
Wedding season is in full swing, and searches on Pinterest for “wedding guest outfit inspiration” are up a whopping 3,800% year-over-year. To capitalize on the moment, Pinterest has teamed up with Banana Republic as its exclusive partner for a “Wedding Week” programming event. Example of the new Pinterest Premiere Spotlight advertising offering. (Source: Pinterest) Launched…
The bankruptcy of David’s Bridal in April — its second in five years — signaled more than just the potential demise of another ailing retailer, but a larger shift in the U.S. bridal industry. After being significantly disrupted by COVID, an underlying transition that was already beginning to surface pre-pandemic is continuing: couples are marrying…
Just nine months after taking on the dual role of Chief Financial Officer and Chief Operating Officer at Torrid, Tim Martin has resigned “to pursue other opportunities,” effective May 26, 2023. His responsibilities will be handled by other executives at the apparel, intimates and accessories retailer. Paula Dempsey, SVP of Finance and Investor Relations, will…
