American Eagle Launches Resale Shop Powered by ThredUp

American Eagle Outfitters and ThredUp have launched RE/AE, a resale shop for secondhand and exclusive vintage American Eagle clothing, located at ae.thredup.com, curated by American Eagle and powered by ThredUp’s Resale-as-a-Service (RaaS). Additionally, American Eagle has partnered with Snapchat for a pop-up shoppable AR Lens showcasing select styles from an inaugural 200-piece RE/AE collection. RE/AE…

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With Acquisition of Complex, NTWRK Plans to Create a ‘Next Gen Content and Shopping Experience’

Buzzfeed has sold youth culture media company Complex to livestream shopping platform NTWRK, which plans to use the acquisition to build a “next generation content and shopping experience.” The sale of Complex was part of a larger restructuring at Buzzfeed that also included the layoff of 16% of its workforce, as the company looks to…

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The RealReal Upgrades Seller Experience in Bid to Bring in More Big-Ticket Items

As part of its ongoing effort to build a more efficient organization and reach profitability by early 2024, luxury resale platform The RealReal has revamped its seller experience. Called “RealService,” the enhanced concierge-style service offers sellers a more personalized experience that is, in part, a bid by the platform to secure more high-value inventory. RealService includes…

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Real-Life ‘E.l.f.-Pinching’ Inspires True Crime Mockumentary

E.l.f. Cosmetics are apparently so highly prized that they push otherwise law-abiding citizens into stealing — well, “unauthorized borrowing” — by roommates and family members. The real-life prevalence of all this post-purchase theft has inspired E.l.f. Cosmetics to produce a true crime mockumentary, Cosmetic Criminals, now available on Amazon Freevee and YouTube. Additionally, the 15-minute…

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