Streaming service Roku has partnered with Instacart to bring together viewership data and purchasing insights, allowing marketers to measure whether “streamers” are buying products on Instacart after seeing ads on the Roku platform. By matching this information with Roku’s first-party data, marketers can better quantify the impact of TV streaming advertising on product sales while…
As an e-commerce wholesaler, you’re always looking for ways to boost your revenue. While you can employ various strategies to enhance your business’ performance, one area that often gets overlooked is the importance of SEO product descriptions. This can be a bigger problem than most realize. After all, shoddy SEO work will likely keep your…
When I was in high school running track, I always wanted to see where my competition ranked to compare what I was doing and improve. That is harder to accomplish in specialty retail. That’s what Manhattan Associates, Google Cloud, and Zebra Technologies sought to give the retail community with their 2023 Unified Commerce Benchmark for…
Movies provide some of the best training and reminders for retailers of all sizes. Here are 25 of the best sales movie scenes ever released.
Gap will reportedly eliminate approximately 500 corporate jobs globally as part of a restructuring effort, people familiar with the matter told The Wall Street Journal. The cuts, which will be focused on Gap’s main offices in San Francisco and New York City, are designed to make its operations more nimble and less bureaucratic. The move…
Authentic Brands Group (ABG) will purchase the intellectual property of luxury apparel and accessories brand Vince for $76.5 million in cash and a 25% interest in ABG Vince, a newly formed ABG subsidiary. As part of the transaction, the retailer’s parent company Vince Holding Corp. (VNCE) will enter into an exclusive long-term license agreement with…
The latest discount shopping app out of China, Temu — which has been giving competitors Shein and Wish a run for their money in the U.S. — has expanded into Europe, Reuters reports. The company has included France, Germany, Italy, The Netherlands, Spain and the UK in the location drop-down menu on its website,…
Toys ‘R’ Us parent company WHP Global has entered a partnership with omnichannel retailer El Puerto de Liverpool to launch the toy brand in Mexico for the first time. Initial plans include a combination of multiple flagship stores and a dedicated ecommerce site to fuel the iconic toy retailer’s global expansion. “We are very proud…
Major retailers are increasingly rolling out the red carpet to draw in small business customers: Ikea has launched a new loyalty program for SMBs called the Ikea Business Network, and Lowe’s is enhancing its business loyalty program with a suite of new mobile tools for business owners. Earlier this year, Walmart rolled out an ecommerce…
Canada Goose has named Matt Blonder as its first-ever Chief Digital Officer (CDO), one of five key appointments designed to drive the retailer’s five-year strategic growth plan. As CDO, Blonder will drive the brand’s digital innovation and manage teams responsible for developing the company’s digital roadmap across both new and existing channels, as well as…
