Exclusive Q&A: At J.Jill, #Customerobsessed is Much More Than a Hashtag
J.Jill has achieved levels of customer loyalty that other retailers can only aspire to. The women’s apparel and accessories retailer, which generates nearly $600 million in annual sales via ecommerce and a footprint of 247 stores, boasts an average customer lifecycle spanning 10 years. A major reason for these high levels of engagement: J.Jill obsessively…