Amazon and Shopify Bring ‘Buy with Prime’ to Merchants with New App

Amazon is bringing ‘Buy with Prime’ capabilities to Shopify merchants via a new app integration. Buy with Prime was designed to give Prime members fast, free delivery and easy returns through Amazon’s fulfillment network and ultimately help brands increase shopper conversion by about 25%.  Now, the new app is empowering Shopify merchants to offer this seamless…

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REI Spotlights Climate Neutral Certified Products Online

Customers can now easily sort and shop by Climate Neutral certified products thanks to a new feature on REI.com. A snapshot of the new filtering capabilities. Photo credit: REI.com To be considered Climate Neutral Certified, brands have measured, reduced and compensated for all emissions generated from making and delivering their products. REI itself has been Climate Neutral certified for three years,…

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Arity PMP Helps Customize Ads Based on Consumer Driving Behaviors

As privacy regulations ramp up, brands and retailers are looking for ways to personalize marketing efforts without relying on cookies — and brick-and-mortar retailers are always looking for effective ways to entice people to visit their stores. To help solve both challenges, the Arity Private Marketplace (PMP) enables marketers to leverage driving behavior data to…

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